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The Death of Corporate Reputation

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A Guide to Six Sigma and Process Improvement: You Don't Have to Suffer from the Sunday Night Blues!
By Howard S. Gitlow, David M. Levine, Richard J. Melnyck
May 16, 2015
The authors of A Guide to Six Sigma and Process Improvement for Practitioners and Students: Foundations, DMAIC, Tools, Cases, and Certification, 2nd Edition explain that if you can release the intrinsic motivation that lies within all of us it can actually fill you with energy so you can enjoy what you do and look forward to doing it, day after day and year after year.
Introduction to Mastering Project Time Management, Cost Control, and Quality Management: Proven Methods for Controlling the Three Elements that Define Project Deliverables
By Randal Wilson
May 13, 2015
Randal Wilson introduces his book, Mastering Project Time Management, Cost Control, and Quality Management: Proven Methods for Controlling the Three Elements that Define Project Deliverables, which gives managers powerful insights and tools for addressing the "Triple Constraints" that define virtually every project: time, cost, and quality.
Introduction: Exploring Innovations in Global Supply Chain Networks
By European Decision Sciences Institute, Antony Paulraj, Jan Stentoft, Gyula Vastag
May 11, 2015
The authors of Research in the Decision Sciences for Innovations in Global Supply Chain Networks: Best Papers from the 2014 Annual Conference discuss topics covered at the 2014 annual conference.
The Talking Billboard: Introduction to Personalized Digital Advertising
By Diaz Nesamoney
May 4, 2015
This introduction to Personalized Digital Advertising: How Data and Technology Are Transforming How We Market examines the rationale, opportunity, process, and technology involved in personalizing advertising.
The Evolving B2B Marketing Landscape
By Kim Ann King
Apr 22, 2015
B2B is a very complex environment in which to market, made all the more so by the pace of change along so many different fronts. In this excerpt from The Complete Guide to B2B Marketing: New Tactics, Tools, and Techniques to Compete in the Digital Economy, Kim Ann King looks at each of these forces at work.
Using Person-Centered Health Analytics to Live Longer: It's About Health Outcomes!
By Dwight McNeill
Mar 25, 2015
Dr. Dwight McNeill introduces his book, Using Person-Centered Health Analytics to Live Longer: Leveraging Engagement, Behavior Change, and Technology for a Healthy Life, which proposes an entirely new framework for providers, payers, governments, and people to partner in the co-production of health.
Introduction to The Managerial Leadership Bible: Learning the Strategic, Organizational, and Tactical Skills Everyone Needs Today, 2nd Edition
By Jeffrey Magee
Mar 23, 2015
Jeffrey Magee discusses the new view of management, which sends the signal that all players in a winning and thriving organization are accountable and responsible for both their own actions and the performance of the team overall, in this chapter from The Managerial Leadership Bible: Learning the Strategic, Organizational, and Tactical Skills Everyone Needs Today, 2nd Edition.
Important vs. Critical Talent: What if the Beatles Had Been a Company?
By Thomas McGuire, Linda Brenner
Mar 19, 2015
This chapter from Talent Valuation: Accelerate Market Capitalization through Your Most Important Asset introduces the key concept in the book: that it is critical to rigorously identify specific areas of intellectual capital that drive the most value in your company, and refocus HR accordingly.
Social CRM: The Intersection of Social Media and CRM
By Barton J. Goldenberg
Mar 18, 2015
Barton J. Goldenberg introduces his book, The Definitive Guide to Social CRM: Maximizing Customer Relationships with Social Media to Gain Market Insights, Customers, and Profits, which presents the first proven framework and step-by-step methodology for driving maximum value from Social CRM throughout sales, marketing, customer service, and beyond.
Private Equity Structures and Their Impact on Private Equity Accounting and Reporting
By Mariya Stefanova
Mar 16, 2015
This chapter from Private Equity Accounting, Investor Reporting, and Beyond covers structuring considerations in private equity, main building blocks of a private equity structure, domiciliation, plain-vanilla private equity structure, combination of structures, including master-feeder structures, structures involving blockers, and parallel structures, how to treat private equity structures for accounting and reporting purposes, and alternative private equity structures: fund lites.
Introduction to The Business of Choice: Marketing to Consumers' Instincts
By Matthew Willcox
Mar 12, 2015
Matthew Willcox introduces his book, The Business of Choice: Marketing to Consumers' Instincts, which covers why we humans often seem so irrational, how marketers can leverage the same evolutionary factors that helped humans prosper as a species, how to make decisions simpler for your consumers, and how to make them feel good about their choices, so they keep coming back for more!
Introduction to Common Disciplines That Separate Us: Local Contexts in Global Networks
By European Decision Sciences Institute, Gyula Vastag
Mar 11, 2015
Gyula Vastag introduces a collection of selected papers that offers readers an opportunity to learn about the insights and burning issues of decision making from scholars representing about a dozen countries, and a wide range of disciplines and scientific paradigms, in this excerpt from Research in the Decision Sciences for Global Business: Best Papers from the 2013 Annual Conference.
Preface to Mastering Project Management Integration and Scope: The Organization and Content of This Book
By Dietmar W. Sokowski
Feb 9, 2015
Dietmar W. Sokowski describes the organization and content of Mastering Project Management Integration and Scope: A Framework for Strategizing and Defining Project Objectives and Deliverables, which emphasizes a critical-thinking approach to integration and scope management to develop a conceptual understanding of the principles of project management.
Mastering Principles and Practices in PMBOK, Prince 2, and Scrum: What's a Project?
By Jihane Roudias
Feb 5, 2015
Jihane Roudias, the author of Mastering Principles and Practices in PMBOK, Prince 2, and Scrum: Using Essential Project Management Methods to Deliver Effective and Efficient Projects, offers the definition of a project, discusses project characteristics, phases, life cycles, approaches to project management, and the role of the project manager.
Business and Competitive Analysis: Definition, Context, and Benefits
By Craig S. Fleisher, Babette E. Bensoussan
Jan 22, 2015
This chapter from Business and Competitive Analysis: Effective Application of New and Classic Methods, 2nd Edition introduces the concepts in the book, which will help you deliver actionable business insights and on-point recommendations that enterprise decision makers canโ€™t and wonโ€™t ignore.
Introduction to Trends and Research in the Decision Sciences: Best Papers from the 2014 Annual Conference
By Decision Sciences Institute, Merrill Warkentin
Jan 21, 2015
Decision science offers powerful insights and techniques that help people make better decisions to improve business and society. Merrill Warkentin introduces this new volume, which brings together the peer-reviewed papers that have been chosen as the "best of the best" by the field's leading organization, the Decision Sciences Institute.
What Is Organization Development?
By W. Warner Burke, Debra A. Noumair
Jan 19, 2015
The authors of Organization Development: A Process of Learning and Changing, 3rd Edition explain what Organization Development is, provide examples, and explain why it's important to your company.
Introduction to Mastering Project Management Strategy and Processes: Proven Methods to Meet Organizational Goals
By Randal Wilson
Jan 16, 2015
Randal Wilson introduces his book, Mastering Project Management Strategy and Processes: Proven Methods to Meet Organizational Goals, which gives managers powerful insights and tools for structuring and managing any project based on business strategy and how that project will be used.
Introduction to Experiential Learning: Experience as the Source of Learning and Development, 2nd Edition
By David A. Kolb
Dec 31, 2014
David A. Kolb introduces his book, Experiential Learning: Experience as the Source of Learning and Development, 2nd Edition, which covers the power of experience in learning.
The Building Blocks of Social Business: Leveraging the Power of New Media and Human Connections to Grow Business Value
By Shawn Santos
Dec 29, 2014
Social media is game-changing technology. But as for any tool, it takes the right people and the right processes to make it work, as Shawn Santos explains in this chapter from How Companies Succeed in Social Business: Case Studies and Lessons from Adobe, Cisco, Unisys, and 18 More Brands.

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