Dr. Neale Martin is an expert in consumer behavior, customer satisfaction, and bridging the gap between new technologies and markets. As a consultant and executive educator, he has spent the last decade helping communications and networking companies (Sprint, Nextel, Cisco, Nortel, TI, Motorola) launch some of the past century's most innovative products and services. Martin speaks on topics ranging from creating new markets to customer service. It is his eclectic background in psychology, journalism, and dog training that gave him the critical insights needed to connect recent research in neurobiology and cognitive psychology to today's greatest marketing challenges.
- Habit: The 95% of Behavior Marketers Ignore
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