17 Rules Successful Companies Use to Attract and Keep Top Talent: Why Engaged Employees Are Your Greatest Sustainable Advantage
Product Author Bios
David Russo is Principal and CEO of Eno River Associates, Inc., a consulting practice that helps executives build high-performing organizations by developing win-win relationships with the workforce. Mr. Russo has consulted with many global companies and organizations, including American Express, Johnson & Johnson, Minitab, Inc., American Eagle Outfitters, and the CIA. Before his retirement in 1999, he was the senior human resources executive for SAS Institute, the world’s largest privately held software company, known as a perennial Fortune “Best Place to Work” for its quality work environment and focus on its people.
Want people who care, engage, work hard, support your strategies, and deliver results? Start right here. Through more than a dozen case studies, top workforce optimization consultant David Russo identifies exactly what great organizations do differently when it comes to managing their people. He distills these differences into 17 rules, covering everything from resourcing and compensation to leadership development, risk-taking to change management. You'll learn exactly how to apply these rules in your organization, whether you're large or small, high-tech or low-tech, profit-making or non-profit. Using Russo's techniques, companies can build genuine esprit de corps, virtually guaranteeing that the efforts, minds, and hearts of their employees are focused on the corporate mission, and challenged with producing outstanding results and competitive advantage. What's more, this book's techniques help companies attract and retain the kinds of talent best suited to their unique work environments, promoting long-term success, not just short-term "quick fixes."
Table of Contents
Rule #1: Understand Why Employees Come and Why They Stay 9
Rule #2: Play “Win-Win” with Your Employees (and Allow Them to Be All They Can Be for Self and Company) 21
Rule #3: Cultivate Leadership, Not Management, and Know the Difference! 33
Rule #4: Provide Ample and Appropriate Resources 41
Rule #5: Demand Contribution; Be Worthy of Receiving It 49
Rule #6: Applaud Effort; Reward Contribution 61
Rule #7: Cheerlead; The “Magic” of M&Ms 71
Rule #8: Build a Workplace on a Foundation of Respect 81
Rule #9: Cultivate the Risk-Trust Dynamic 91
Rule #10: Make Room for Fun in the Workplace (Nurture Lightheartedness/Levity) 101
Rule #11: Create Opportunities for Employee “Alignment” with Vision, Values, and Mission 109
Rule #12: Understand Human Capital 119
Rule #13: Treat Employees as “Volunteers” 129
Rule #14: Know Your Culture 139
Rule #15: Understand the Nature of Change and Prepare Your Employees to Embrace It 153
Rule #16: Cultivate Organizational Ethics; Demand and Reward Ethical Behavior 165
Rule #17: The Last and Overarching Rule: Tell the Truth! (and a Few Action Items to Grow On) 177
Includes EPUB, MOBI, and PDF
About eBook Formats
This eBook includes the following formats, accessible from your Account page after purchase:
EPUBThe open industry format known for its reflowable content and usability on supported mobile devices.
MOBIThe eBook format compatible with the Amazon Kindle and Amazon Kindle applications.
PDFThe popular standard, used most often with the free Adobe® Reader® software.
This eBook requires no passwords or activation to read. We customize your eBook by discretely watermarking it with your name, making it uniquely yours.
Also available in other formats.
Get access to thousands of books and training videos about technology, professional development and digital media from more than 40 leading publishers, including Addison-Wesley, Prentice Hall, Cisco Press, IBM Press, O'Reilly Media, Wrox, Apress, and many more. If you continue your subscription after your 30-day trial, you can receive 30% off a monthly subscription to the Safari Library for up to 12 months. That's a total savings of $199.