Break From the Pack: How to Compete in a Copycat Economy
- By Oren Harari
- Published Aug 24, 2006 by FT Press.
- Copyright 2007
- Dimensions: 6x9
- Pages: 320
- Edition: 1st
- ISBN-10: 0-13-188863-3
- ISBN-13: 978-0-13-188863-0
- eBook (Adobe DRM)
- ISBN-10: 0-13-613679-6
- ISBN-13: 978-0-13-613679-8
Register your product to gain access to bonus material or receive a coupon.
Product Author Bios
In 2002, Oren Harari was selected by the London Financial Times and Prentice Hall as one of “the world’s greatest management thinkers” and was featured with 39 other prominent individuals in the book Business Minds. For the last 25 years, as a leading author, lecturer, and consultant, he has presented provocative new perspectives on competitive advantage, organizational change, and transformational leadership.
In his books, articles, and blogs, Harari debunks conventional approaches to management and describes the strategic decisions and leadership behaviors that actually do propel organizations into a successful position of competitive advantage. His 2002 book The Leadership Secrets of Colin Powell (McGraw-Hill, 2002) reached the best-seller lists of The New York Times, BusinessWeek, and The Wall Street Journal. Other books that he has authored or co-authored have achieved bestseller status and numerous accolades, including BeepBeep! Competing in the Age of the Roadrunner (Warner Books, 2000), Leapfrogging the Competition: Five Giant Steps to Becoming a Market Leader (Prima Publishing, 1999), and Jumping the Curve: Innovation and Strategic Choice in an Age of Transition (Jossey-Bass, 1994).
Harari has contributed to many publications, including Harvard Business Review, Business Strategy Review, California Management Review, and Industrial Relations, as well as numerous nonacademic publications. He was the senior monthly columnist for Management Review from 1991 to 2000, and for the following two years he was the lead weekly columnist for the online magazine Mworld.org, the American Management Association’s informational website for the management community. Currently, he is on the editorial board of the Journal of Managerial Issues.
He served as a senior consultant with the Tom Peters Group from 1984 to 1996, and, in 1997 and 1998, he was the first designated “management expert” for Time Vista, Time magazine’s direct resources interactive website for businesses around the world. Over the past decade, he has served on the board of directors of several entrepreneurial technology start-ups. He is currently a member of the U.S. State Department’s Advisory Committee on Management and Leadership, as well as one of the founding members of The Integrity Institute, which is dedicated to elevating the standards of integrity for corporations and capital markets.
Oren Harari has addressed and consulted with premier corporations and senior government groups around the world. He received his Ph.D. from the University of California, Berkeley, and currently teaches in the MBA and executive MBA programs at the University of San Francisco.
For more information on Oren Harari, please visit www.harari.com.
Everywhere, products are being commoditized, services are being imitated, and traditional barriers to market entry are collapsing. To sustain competitive advantage in today's Copycat Economy, companies must break from the pack. This book will show how. Oren Harari starts by touring "Commodity Hell," and identifying 10 common mistakes that keep companies trapped in the pack. Next, Harari introduces six strategies for propelling your organization where competitors can't follow. Learn how to dominate markets (and when to leave them); how to create a "higher cause" that will mobilize stakeholders; and how to build a pipeline of cool, compelling products, in any industry. Harari reveals new ways to take customers far beyond mere "satisfaction," and shows how to innovate in even the most prosaic areas of a business. Learn how to avoid destructive mergers, and buy what really matters: talent, imagination, foresight, speed, rebelliousness, and inspiration. Finally, Harari offers a candid "12 Step" program for transforming leadership behavior to lead the charge -- and leave competitors in the dust.
15 of 16 people found the following review helpful
Why stay back in the pack getting nowhere slowly when you can be out front?,
This review is from: Break From the Pack: How to Compete in a Copycat Economy (Hardcover)Harold Rosenberg's famous shot at his fellow New York intellectuals as "a herd of independent minds" has been usefully applied to almost every kind of grouping people make for themselves. It is as true of teenagers in their conformist non-conformist fashions, college students in their uniform way of becoming independent from the parents whose money they use to fund this process, and it is also true of business people.
Why is this so? Maybe part of it is similar to the behavior of herds of animals that live around predators. Staying in the herd increases your chance of survival. Wandering off through carelessness or being too slow or ill leads to becoming someone's lunch. However, in human activity that is often competitive, it is staying in the herd that can lead the immutable laws of economics to allocate your resources elsewhere and you starve to death.
Oren Harari opens the book describing his observations of a long distance race. The first group was... Read more
3 of 3 people found the following review helpful
Amazon Verified Purchase(What's this?)
This review is from: Break From the Pack: How to Compete in a Copycat Economy (Hardcover)Everywhere, products and services are being imitated. Whatever an organization is doing and providing today is right now becoming imitated and commoditized, and, therefore, will inevitably require significant change.
To sustain a competitive advantage in this "Copycat Economy," companies must break from the pack by differentiating themselves from their competitors. They must build cool, compelling products and attempt to always stay way ahead of their competitors.
The book, `Break from the Pack', by Oren Harari (The Leadership Secrets of Colin Powell), is about how to be the leader of a company that breaks from the pack.
In every industry, says Harari, a very small number of organizations are fast, fit, healthy and clearly at the forefront. These groups are clearly ahead of "the pack". The bad news is that in a global free market, the pack is bigger than ever before! The pack grows, more players join in, constantly checking each other out and mimicking... Read more
3 of 3 people found the following review helpful
No more copy cat,
This review is from: Break From the Pack: How to Compete in a Copycat Economy (Hardcover)As they say, if you're not out front the scenery never changes. This book will really help guide your thinking on how you can change your business to stay in front of the competition. It's a quick read, with interesting real life examples. Yet it makes it's point and gives you things to think about in relation to your own business. Well worth it.
› See all 10 customer reviews...
Online Sample Chapter
Table of Contents
Part I Resisting the Pull of the Pack
Chapter 1 Welcome to Commodity Hell: The Perils of the Copycat Economy 15
Chapter 2 How to Lose: Ten Compulsions Guaranteed to Keep You Mired in the Pack 37
Chapter 3 The Madonna Effect and the Willie Nelson Principle: The Power of Calculated Reinvention 63
Chapter 4 Curious, Cool, and Crazy: Building a Culture of Disciplined Lunacy 85
Part II How to Break from the Pack
Chapter 5 Dominate or Leave 107
Chapter 6 Put the Pieces Together for a Higher Cause 133
Chapter 7 Build a Defiant Pipeline 155
Chapter 8 Take Your Customer to an Impossible Place 177
Chapter 9 Take Innovation Underground 201
Chapter 10 Consolidate for Cool 225
Part III How You Can Lead the Pack
Chapter 11 You, the Leader of the Pack: A 12-Step Recovery Program 253
Downloadable Sample Chapter
This book includes free shipping!
This book includes free shipping!
eBook (Adobe DRM)
This eBook requires the free Adobe® Digital Editions software.
Before downloading this DRM-encrypted PDF, be sure to:
- Install the free Adobe Digital Editions software on your machine. Adobe Digital Editions only works on Macintosh and Windows, and requires the Adobe Flash Player. Please see the official system requirements.
- Authorize your copy of Adobe Digital Editions using your Adobe ID. If you don't already have an Adobe ID, you can create one here.
Get access to thousands of books and training videos about technology, professional development and digital media from more than 40 leading publishers, including Addison-Wesley, Prentice Hall, Cisco Press, IBM Press, O'Reilly Media, Wrox, Apress, and many more. If you continue your subscription after your 30-day trial, you can receive 30% off a monthly subscription to the Safari Library for up to 12 months. That's a total savings of $199.