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Buy--DON'T Hold: Investing with ETFs Using Relative Strength to Increase Returns with Less Risk
- By Leslie N. Masonson
- Published Apr 9, 2010 by FT Press.
- Copyright 2010
- Dimensions: 6 X 9
- Pages: 240
- Edition: 1st
- Book
- ISBN-10: 0-13-704532-8
- ISBN-13: 978-0-13-704532-7
- eBook (Adobe DRM)
- ISBN-10: 0-13-802894-X
- ISBN-13: 978-0-13-802894-7
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Product Author Bios
Leslie N. Masonson, MBA, CCM, is President of Cash Management Resources, a financial consulting firm that he founded in 1987. Masonson’s 40-year working career has spanned financial advisory services, trading, investing, banking operations, management, teaching, and cash/treasury management consulting. From 2004 through 2009 he was also a Financial Advisor offering investment management services to retail clients. Earlier in his career, he worked at the large banks for a total of 17 years as a Vice President at Citibank, an Assistant Vice President at Bank of America, and an Assistant Secretary at Irving Trust Company.
He has written more than 50 articles, including interviews with traders, as well as product and book reviews for numerous financial publications, including Technical Analysis of Stocks & Commodities, Active Trader, and Futures magazine. He has lectured on investing on Crystal Cruises, Celebrity Cruise Line, and Norwegian Cruise Line. In November 2003, he was a speaker at the Intershow Online Investor’s Expo, where he spoke on “Successfully Trading Stocks for a Living.”
Masonson has been studying the stock market for more than 50 years. He has invested in mutual funds, stocks, options, futures, and commodities. Masonson has read more than 500 books on investing and trading, and he is proficient in technical analysis. He has used many investing and trading software programs over the years, including Telescan, OmniTrader, DTN, TradeStation, ULTRA, VectorVest, and High Growth Stock Investing, as well as many charting, investing, and trading sites on the Internet.
He has been interviewed on business radio stations, as well on cable TV on the Financial News Network and CNBC. He has been interviewed by The Wall Street Journal, USA Today, Institutional Investor, Bottom Line/Business, Inc., Las Vegas Review-Journal, and Advertising Age. He has previously authored the following books: All About Market Timing: The Easy Way to Get Started, (McGraw-Hill, November 2003), Day Trading On The Edge: A Look-Before-You-Leap Guide to Extreme Investing, (AMACOM, 2000), Cash Cash Cash: The Three Principles of Business Survival and Success, (HarperBusiness, 1990), Corporate Cash Management: Techniques and Analysis, (Dow-Jones Irwin, 1985. Coedited with Frank Fabozzi), and the Corporate Treasury Management Manual (A.S. Pratt & Sons, 1998. Editor and Contributor).
Masonson, a permanently Certified Cash Manager (CCM), was elected to the American Management Association’s “Wall of Fame” in 1989 for his contributions to teaching financial management principles to 2,600 financial managers since 1978. In addition, he has prepared and delivered training and seminars on cash management to participants at the Center for Professional Education, Treasury Management Association, Institute of Management Accountants, AICPA, Financial Executives Institute, and Healthcare Financial Management Association.
He has authored more than 50 articles on corporate cash management in the following publications: Management Review, Boardroom Reports, Management Accounting, The Financial Manager, Chief Financial Officer USA 1988, Business Credit, Small Business Report, Financial Executive, Healthcare Financial Management, Investment Decisions, Pensions & Investment Age, Corporate Accounting, and Corporate Finance.
Masonson received a BBA in Finance and Investments from The City College of New York and an MBA in Operations Research from Bernard M. Baruch College. His master’s thesis title was “Statistical Evaluation of the Relative Strength Concept of Common Stock Selection.”
Buy-and-hold investors hope for the best over the long-term, but unfortunately, every three to four years, like clockwork, bear markets decimate their portfolios. In the last decade, there were two devastating bear markets that wiped out 50% of investor portfolio values, not once but twice. These huge losses resulted in millions of investors having to delay their retirement plans, postpone funding of college education for children and grandchildren, and delay life’s many joys. You simply can't afford to be invested during these inevitable, large-scale declines. Now, you can use an easy-to-use investing strategy that delivers better returns with far less risk than "buy and hold." Leslie N. Masonson, stock market investor, researcher and author, helps you regain control over your portfolio using low-cost, low-risk, ETFs selected with his unique “Stock Market Dashboard" that reliably signals market bottoms and tops - and can tell you exactly when to get in and out. When it is time to invest, Masonson shows how to use Relative Strength Analysis to purchase the strongest ETF market segments with the best growth potential. He provides a specific investing approach and strategy for individuals with three different levels of risk tolerance: conservative, moderate and aggressive. Replete with examples, Buy-Don't Hold contains all the easy-to-use information you need to craft an investing strategy that meets your needs, lets you sleep at night, and reaps rewards in bull and bear markets alike.
Stock Trader’s Almanac 2011 Top Investment Book
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94 of 115 people found the following review helpful
All theories sound good - show me the data, By
This review is from: Buy--DON'T Hold: Investing with ETFs Using Relative Strength to Increase Returns with Less Risk (Hardcover)
Customer review from the Amazon Vine™ Program (What's this?)
As an avid stock investor for 15 years, I can testify that these are treacherous times for individuals in the market, and it's getting worse. There are many factors working against mom and pop in the stock market. One is globalization. Yes, I can invest easily in the economy of Vietnam if I wish. But the downside is that my position in a manufacturing company located next door to my home has somehow become sensitive to a debt crisis in Greece or Portugal. These destabilizing factors make it less relevant which stocks or ETF's I pick. A second development working against the self-managed IRA is computer trading, which today accounts for 70% of all trades and soon may be 99%. It used to be that the market was made of human beings; now it's you against inscrutable robots running computer algorithms. In this environment, absolutely no one - none of the highly paid so-called experts - has been able to plot a rational course for success in equities. Otherwise, the endowment funds of...
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25 of 29 people found the following review helpful
Don't Buy or Hold this book - pick something else, By vancwa "vancwa" (Vancouver, WA) - See all my reviews
Amazon Verified Purchase(What's this?)
This review is from: Buy--DON'T Hold: Investing with ETFs Using Relative Strength to Increase Returns with Less Risk (Hardcover)
The book is a not a good use of money. I just finished the book and realized some things:1. Much of the first half of the book explains mundane things that anybody buying the book would already know. 2. RS investing in ETFs is nothing new and there are several free sites (like ETFscreen.com) that already make that method of investing very accessible to anybody. I was already doing that. Bring something new to the table. 3. Anybody can cook up an investment theory. His "dashboard" is just a hodge-podge collection of technical indicators that has no substantive acedemic research or backtesting that validates them. Plus, all elements are given equal weighting no matter what is happening in the economy. Really? REALLY? If it were that simple, I wonder why an investment bank, a mutual fund company, or a hedge fund wouldn't have developed this years ago. Fidelity with thousands of equity analysts and strategists toiling day in and day out that can't come up... Read more
22 of 26 people found the following review helpful
How to replace buy and hold investing, By
This review is from: Buy--DON'T Hold: Investing with ETFs Using Relative Strength to Increase Returns with Less Risk (Hardcover)
Customer review from the Amazon Vine™ Program (What's this?)
This book is excellent in its ability to show investors how to replace buy and hold investing with a more technical approach that reads the markets actual direction and puts you in diversified investments through ETFs based on your own personal risk tolerance. I have been an active and successful investor for well over a decade and can say the methods in this book quantify many of the trend following techniques that I have used very successfully. While I was able to go to cash before the market meltdown in 2008 and avoid any loss of capital, I had trouble reading when to get back in to the market as it rallied off its lows. This book would have given me many tools to capture more of the uptrend than I did. Here is the basic system presented in this book:1. Determine your risk tolerance. How aggressive or conservative are you? This will determine how much of your capital enters the market as this system gives buy signals on the way up. Also it will determine the percentage... Read more |
Online Sample Chapter
Table of Contents
Foreword xiii
Acknowledgments xvi
About the Author xviii
Introduction 1
Chapter 1: The Stock Market Roller Coaster 13
Chapter 2: Understanding the Concept of Risk 37
Chapter 3: Personal Investing Plan: Six-Step Road Map to Success 55
Chapter 4: Exchange-Traded Funds--The Most Suitable Investment Vehicles 67
Chapter 5: The Stock Market Dashboard--Key Stock Market Indicators to Gauge the Market’s Direction 95
Chapter 6: Using Relative Strength Analysis to Determine Where to Invest 135
Chapter 7: Subscription Software for Ranking the ETF Universe 173
Chapter 8: Putting It All Together 87
Bibliography 207
Index 211
Sample Pages
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