Home > Store

larger cover

Add To My Wish List

Register your product to gain access to bonus material or receive a coupon.

How Being a Design-Driven Company Will Get You From Good to Great

eBook (Watermarked)

  • Your Price: $1.59
  • List Price: $1.99
  • About Watermarked eBooks
  • This PDF will be accessible from your Account page after purchase and requires the free Adobe® Reader® software to read it.

    The eBook requires no passwords or activation to read. We customize your eBook by discretely watermarking it with your name, making it uniquely yours.

    Watermarked eBook FAQ

  • Description
  • Updates
  • Copyright 2010
  • Dimensions: 5-3/8 X 8-1/4
  • Pages: 11
  • Edition: 1st
  • eBook (Watermarked)
  • ISBN-10: 0-13-705077-1
  • ISBN-13: 978-0-13-705077-2

This Element is an excerpt from Do You Matter?: How Great Design Will Make People Love Your Company (ISBN: 9780137142446) by Robert Brunner and Stewart Emery. Available in print and digital formats.

 

Building the shared understandings, values, and commitments that make for a truly outstanding design- and experience-driven company.

 

You need a development process that centers on people and experience. You need to incent everyone to be part of it. You need a marketing process that can communicate those ideas, with design integral to it all. And you need an engineering system that understands that design values are part of the marketing, engineering, manufacturing, and delivery equations....

 

 

FREE

ONE MONTH ACCESS!

WITH PURCHASE


Get unlimited 30-day access to thousands of Books & Training Videos about technology, professional development and digital media If you continue your subscription after your 30-day trial, you can receive 30% off a monthly subscription to the Safari Library for up to 12 months.