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What's the best way to drive fundamental, transformative change within your organization? Envision your ideal solution: then, work backwards to where you are. It's called idealized design, and -- as executives in hundreds of organizations will testify -- it's one of the most powerful techniques you'll ever use. Authored by its legendary creator, Wharton Professor Emeritus Russell Ackoff, and leading practitioner Jason Magidson, Idealized Design covers every facet of this breakthrough methodology. You'll learn the fundamental differences between idealized design and traditional process re-engineering, and understand how idealized design eliminates many conventional obstacles to change. Start-to-finish techniques and examples drawn from hundreds of companies, non-profits, and government organizations will show you how to use idealized design to solve your own crisis of tomorrow...today.
Foreword by Ray Stata xxiii
Introduction: The Birth of an Idea xxxiii
Part I: Idealized Design: The Basics 1
Chapter 1: The Stages of Idealized Design 3
Chapter 2: Organizing the Process 27
Chapter 3: Preparing for an Idealized Design Process 43
Part II: Idealized Design: Applications—The Process in Action 59
Chapter 4: Business Enterprises 61
Chapter 5: Not-for-Profit and Government Organizations 87
Chapter 6: Process Improvement 103
Chapter 7: Problem Dissolving 117
Chapter 8: Facilities and Sites Design 129
Chapter 9: Take the Plunge 137
Part III: Idealized Design: No Limit—Applications to World Challenges 145
Chapter 10: The Urban Challenge 147
An Urban Car
A Redesign of Paris and Beyond
Chapter 11: The Health-Care Challenge 159
A National Health-Care System
A Health-Care Mall
Chapter 12: The Challenge to Government 171
A National Elections System
A New United Nations
A Response to Terrorism
Part IV: Complete Idealized Designs 187
Chapter 13: Energetics (Business Enterprise) 189
Chapter 14: Academy of Vocal Arts (Not-for-Profit) 219
Chapter 15: White House Communications Agency (Government) 235
Annotated Bibliography 267
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