Innovation: Fast Track to Success
- By Andy Bruce, David Birchall
- Published Mar 23, 2012 by FT Press.
- Copyright 2012
- Dimensions: 6" x 9"
- Pages: 240
- Edition: 1st
- eBook (Watermarked)
- ISBN-10: 0-13-296487-2
- ISBN-13: 978-0-13-296487-6
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Product Author Bios
Andrew is the Chief Executive of SofTools Limited-a specialist software company founded in 1998 that developed a leading-edge web-based platform sold under licence through strategic partners to Nokia, Centrica, and Bayer. Prior to forming SoFTools, Andrew worked as a management consultant from 1991. Projects focused on the design and implementation of corporae change, and clients included multinationals and small entrepreneurial firms, as well as public service organizations, such as trust hospitals, institutions, and political parties. Andrew has a total of eight business books to his name, including the bestselling "Strategic Thinking" and "Project Management" (Dorling Kindersley).
Companies that innovate successfully get six key things right. These are planning, pipeline, process, platform, people, and performance, and you need to get them right too. This book gives you a practical framework that will help you seek out new commercial opportunities and develop new and better ways of doing things. For innovation to be more than a buzzword it has to be deeply integrated into a team's structure--this book presents an integrated approach that will accelerate your move from buzzwords to practical steps to implementation.
Table of Contents
The Fast Track way ix
About the authors xii
A word of thanks from the authors xiv
Innovation Fast Track xvi
How to use this book xx
Fast-Track-Me.com xxi
A AWARENESS 1
1 Innovation in a nutshell 5
2 Innovation audit 17
B BUSINESS FAST TRACK 29
3 Fast Track top ten 33
4 Technologies 61
5 Implementing change 79
C CAREER FAST TRACK 93
6 The first ten weeks 97
7 Leading the team 115
8 Getting to the top 139
D DIRECTOR’S TOOLKIT 155
T1 Team innovation audit 159
T2 Integrated innovation framework 165
T3 Market and competitor scanning 169
T4 Creativity techniques 177
T5 Innovation project checklist 181
The Fast Track way 187
Glossary 189
Index 199
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