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Mastering Entrepreneurship: your single source guide to becoming a master of entrepreneurship

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Mastering Entrepreneurship: your single source guide to becoming a master of entrepreneurship


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  • Identifying and developing an opportunity in the form of a vision.
  • Validating and conceptualizing a business concept and strategy that helps attain that vision.
  • Marshalling the required sources to implement the concept.
  • Capturing the full opportunity through the growth of the enterprise.
  • Extending the growth of the enterprise through sustained entrepreneurial activity.
  • Capturing value through a business exit.


  • Copyright 2000
  • Dimensions: S
  • Pages: 432
  • Edition: 1st
  • Book
  • ISBN-10: 0-273-64928-0
  • ISBN-13: 978-0-273-64928-1

Mastering Entrepreneurship appears at a time of unprecedented technological advice and amid an upsurge of entrepreneurial activity around the globe, coming together in the world of the dotcom start-up. It fully captures the mood, explaining and detailing what has, is and will happen in a new section devoted to e-business start-ups.  Mastering Entrepreneurship is written for potential entrepreneurs, existing entrepreneurs, investors, advisors, business partners and policy-makers. Covering entrepreneurship in its fullest sense, from starting up to managing growth, from conception creation to capturing value.

Sample Content

Table of Contents

  1. Presentation of opportunities
  2. Finance
  3. Sources of finance
  4. Structuring finance
  5. Getting started
  6. People, families and teams
  7. Alternative perspectives
  8. Managing growth
  9. Early growth
  10. Long-term growth
  11. Buying a company
  12. Harvesting
  13. Entrepreniurship in the organisation


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