Social Networking for Promoting YOU as a Brand
- By Brian Solis, Deirdre K. Breakenridge
- Published Feb 1, 2010 by FT Press. Part of the FT Press Delivers Elements series.
- Copyright 2010
- Dimensions: 5-3/8 X 8-1/4
- Pages: 10
- Edition: 1st
- eBook (Watermarked)
- ISBN-10: 0-13-705291-X
- ISBN-13: 978-0-13-705291-2
Register your product to gain access to bonus material or receive a coupon.
This Element is an excerpt from Putting the Public Back in Public Relations: How Social Media Is Reinventing the Aging Business of PR (ISBN: 9780137150694) by Brian Solis and Deirdre Breakenridge. Available in print and digital formats.
You’re the brand. Learn how to use social media to promote your brand more effectively than ever before.
Thinking of social networks as personal playgrounds will come back to haunt you and your clients. As a marketer, your collective “brand” can also impact the brands you might represent. The one thing that connects everything is you. You’re on the frontlines for everything related to you--and everything you represent, now and in the future.
Get access to thousands of books and training videos about technology, professional development and digital media from more than 40 leading publishers, including Addison-Wesley, Prentice Hall, Cisco Press, IBM Press, O'Reilly Media, Wrox, Apress, and many more. If you continue your subscription after your 30-day trial, you can receive 30% off a monthly subscription to the Safari Library for up to 12 months. That's a total savings of $199.