Home > Store > Marketing > Marketing

Twitter 101: Everything You Need to Know about Twitter Marketing

Register your product to gain access to bonus material or receive a coupon.

Twitter 101: Everything You Need to Know about Twitter Marketing

eBook (Watermarked)

  • Your Price: $3.99
  • List Price: $4.99
  • About Watermarked eBooks
  • This PDF will be accessible from your Account page after purchase and requires the free Adobe® Reader® software to read it.

    The eBook requires no passwords or activation to read. We customize your eBook by discretely watermarking it with your name, making it uniquely yours.

    Watermarked eBook FAQ

Description

  • Copyright 2013
  • Dimensions: 5-3/8" x 8-1/4"
  • Pages: 36
  • Edition: 1st
  • eBook (Watermarked)
  • ISBN-10: 0-13-312095-3
  • ISBN-13: 978-0-13-312095-0

Use Twitter to turbocharge your brand and business, engage users, connect with your industry, capture indispensable customer/prospect data, and build word-of-mouth that translates directly into sales! Twitter 101 is the perfect quick Twitter primer for every entrepreneur and social media marketer, from novices to pros! Leading social media business consultant Lauren Dugan shares dozens of actionable tips, low-cost techniques and powerful tools for transforming Twitter into your all-in-one digital billboard, branded outpost, customer support channel, networking system, web traffic driver, data gatherer, and lead generator. Dugan starts with three revealing Twitter case studies, then walks through mastering the jargon, getting started, defining strategy, optimizing your presence, avoiding beginner's mistakes, and much more. Drawing on personal experience and up-to-the-minute industry research, she helps you time your tweets for maximum impact, follow the right accounts, attract the right followers, learn more about customers and competitors, and use hashtag chats to network at the speed of light. Dugan concludes by listing today's most valuable third-party tools for managing and optimizing your Twitter presence. Lauren Dugan's Twitter 101: it's the fastest way to transform Twitter into your newest high-profit marketing channel!

Sample Content

Sample Pages

Download the sample pages (includes Chapter 3 and Index)

Updates

Submit Errata

More Information

ONE MONTH ACCESS!

WITH PURCHASE


Get unlimited 30-day access to thousands of Books & Training Videos about technology, professional development and digital media If you continue your subscription after your 30-day trial, you can receive 30% off a monthly subscription to the Safari Library for up to 12 months.